When it comes to naming your VIP tiers, you want each one to be clearly connected to your brand. 3 methods for naming your VIP membership levels This post will give you some real examples to draw inspiration from, and give you the steps you need to create catchy and effective tier names that reflect your own brand. Your VIP tier names are important for motivating your customers to achieve the highest status.Īn effective name not only motivates your customers to achieve it but also creates a sense of prestige when someone achieves it. While the perks and rewards you offer your VIPs is important, an often overlooked detail is the names you give your membership levels.

When it comes to actually building a VIP program, the conversation too often stops at the topic of which rewards you offer. Not only does it show your best customers some extra appreciation, but it can also motivate your regular customers to pursue that elevated status. A VIP program is an amazing way to encourage every member of your community to engage with your brand.

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